Privacy policy

Effective date: October 12, 2026 · Last updated: October 12, 2026

This Privacy Policy explains how HeySensei Education Inc. (“HeySensei,” “we,” “us,” or “our”) collects, uses, discloses and protects personal information in connection with HeySensei, including our website at heysensei.com, our web and mobile applications, and related services (together, the “Service”). It applies to parents and guardians who create accounts (“Parents” or “you”) and to the children who use the Service under a Parent’s account (“Students”).

Because the Service is used by children, we also publish a separate Children’s Privacy Notice that describes our practices under the Children’s Online Privacy Protection Act (“COPPA”). If anything in this Policy conflicts with the Children’s Privacy Notice as it applies to children under 13, the Children’s Privacy Notice controls.

1. Information we collect

Information you give us

• Account information: your name, email address, password, state of residence, and communication preferences.
• Student profile information: each Student’s first name or nickname, grade level, the curriculum and lesson they are working on, and learning goals you choose to set. We do not ask for a Student’s last name, date of birth, home address or photograph.
• Payment information: billing name, billing address, and payment card details. Card details are collected and processed directly by our payment processor, Stripe, Inc.; we receive only a token, the card brand, the last four digits and the expiration date.
• ESA information: if you pay through an Education Savings Account or similar program, the information the program’s platform shares with us to confirm your order, such as the order number, the Student’s name as registered with the program, and the approved amount.
• Communications: messages you send us, survey responses, and feedback.

Information created when a Student uses the Service

• Learning activity: lessons started and completed, answers, hints requested, time spent, skills mastered, grades and progress reports.
• Conversations with Sensei: the text of questions a Student types or speaks to Sensei, and Sensei’s responses. Audio of a Student’s spoken questions, which we convert to text and delete within 30 days.
• Photos of work: images of handwritten work that a Student or Parent uploads for grading. We ask that photos show only the page of work.
• Tutor sessions (Expert 1:1 Math Tutor plan only): messages between the Student and their assigned tutor, and audio and video recordings of tutoring calls.

Information collected automatically

• Device and usage information: IP address, browser and device type, operating system, pages and features used, and dates and times of access.
• Cookies and similar technologies: see Section 6.

2. How we use information

We use personal information to:

• provide, operate and personalize the Service, including choosing lessons, practice and review that fit each Student;
• grade work, answer Students’ questions, and prepare daily summaries, transcripts and exportable records for Parents;
• provide live tutoring on the Expert 1:1 Math Tutor plan;
• process payments, manage subscriptions and credits, and fulfill ESA orders;
• communicate with Parents about accounts, billing, Student progress, and changes to the Service;
• maintain the safety, security and integrity of the Service, including reviewing tutor interactions;
• measure and improve the quality and effectiveness of our lessons and explanations, using de-identified or aggregated data where possible;
• comply with law and enforce our Terms of Service.

We do not use Student information to serve advertising, to build marketing profiles, or for any purpose unrelated to providing and improving the Service.

3. Artificial intelligence

Our lessons, explanations, hints and practice problems are written and reviewed by our team before Students see them. We use machine-learning models, including models provided by third-party service providers, to understand Students’ typed or spoken questions, to read handwriting in photos of work, and to select the appropriate content in response. Our agreements with these providers prohibit them from using Student or Parent information to train or improve their own models and limit their retention of that information to zero days.

4. How we share information

We do not sell personal information, and we do not share personal information for cross-context behavioral advertising. We disclose personal information only as follows:

• Background checks: we share tutor applicants’ information, not Students’, with our background-check provider, HireShield.
• Within your account: Parents can see all activity of Students on their account. On the Expert 1:1 Math Tutor plan, the assigned tutor can see the work of the Students they are assigned to, only while assigned.
• Service providers: companies that process information on our behalf under written contracts that limit their use of it, including hosting, payment processing, AI processing, video calling, email delivery, customer support and analytics providers. A current list is available on request at privacy@heysensei.com.
• ESA programs: if you pay through an ESA, the information the program requires to approve and reconcile your order.
• At your direction: for example, when you export a Student’s record and send it to an evaluator, school district or state agency. We never send Student records to schools, districts or government agencies on our own initiative, except as required by law.
• Legal and safety: when we believe in good faith that disclosure is required by law, subpoena or court order, or is necessary to protect the safety of a child or any person, to investigate fraud, or to protect our rights.
• Corporate transactions: in connection with a merger, acquisition, financing or sale of assets, subject to this Policy, with notice to Parents before Student information becomes subject to a different privacy policy.
• Affiliates: with companies under common control with HeySensei, which help us build and operate the Service and are bound by this Policy.

5. Where information is stored

We store personal information on servers located in the United States. Information is encrypted in transit and at rest.

6. Cookies and similar technologies

We use cookies and similar technologies that are necessary to sign you in, keep the Service secure and remember your settings. On our public website we also use analytics tools, such as PostHog, to understand how visitors use the site. We do not use advertising or cross-site tracking cookies in the Student experience. You can control cookies through your browser settings. We honor Global Privacy Control signals as a request to opt out of any sale or sharing of personal information for advertising purposes on our public website.

7. How long we keep information

We keep personal information for as long as your account is open and as needed to provide the Service. Photos of a Student’s work are kept while the account is open so that the Student’s record remains complete. Tutor call recordings are kept for 12 months. When you delete a Student profile or your account, we delete the associated personal information from our active systems promptly and from backups within 30 days, except where we must keep limited information to comply with law, resolve disputes, or enforce our agreements (for example, billing records required for tax purposes).

8. Security

We use administrative, technical and physical safeguards designed to protect personal information, including encryption, access controls limited to personnel who need access, and logging and monitoring. No system is perfectly secure, and we cannot guarantee absolute security. If we learn of a security incident affecting your personal information, we will notify you as required by law.

9. Your choices and rights

• Access and export: you can view your Students’ activity at any time and download a Student’s record from your account settings.
• Correction: you can update account and Student profile information in your settings.
• Deletion: you can delete a Student profile or your entire account from your settings, or by emailing privacy@heysensei.com.
• Communications: you can unsubscribe from marketing emails using the link in any such email. We will still send account and billing messages.

State privacy rights. Depending on where you live, you may have additional rights under state law, such as the right to know what personal information we have collected, to obtain a copy, to correct it, to delete it, and to opt out of the sale or sharing of personal information, targeted advertising, or certain profiling. We do not sell or share personal information or engage in targeted advertising. To exercise any right, email privacy@heysensei.com. We will verify your request by confirming access to your account email, and you may use an authorized agent as permitted by law. We will not discriminate against you for exercising your rights. If we deny your request, you may appeal by replying to our decision; if your appeal is denied, you may contact your state attorney general.

10. Children

The Service is designed for use by children under a Parent’s supervision. Children under 13 cannot create their own accounts. We collect personal information from children only with a Parent’s verifiable consent, as described in our Children’s Privacy Notice. For Students 13 and older, the same protections apply as a matter of our policy.

11. Changes to this Policy

We may update this Policy from time to time. If we make material changes, we will notify Parents by email or through the Service before the changes take effect, and where required by law we will obtain consent before using previously collected Student information in a materially different way.

12. Contact us

HeySensei Education Inc.
8080 Westpark Dr
Houston, TX 77063
privacy@heysensei.com